The semi-permanent skate facility will open on the contemporary menswear floor of luxury retailer Selfridges, fuelling the department store’s connection to youth culture.
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The same day of the official Mighty-Mighty launch we organised an open signing for the Nike SB global skate team, in London to compete in the first SLS event held in the UK.
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Through Mighty Mighty we are offering an alternative view for marketers who want to do something different and more engaging targeting an often misunderstood audience.
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