TCO London
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Volvic: Summer Series

Volvic wanted to reposition their brand through premium documentary photography to appeal to a more premium audience, who have an active lifestyle and enjoy travel and adventure.

 

Volvic: Summer Series

 
 

— THE CHALLENGE —

Volvic wanted to reposition their brand through premium documentary photography to appeal to a more premium audience, who have an active lifestyle and enjoy travel and adventure.

— TCOL SOLUTION —

Through TCO’s global network we identified on-screen talent and reportage photographers, and found locations across Europe, including at Volvic’s UNESCO World Heritage site, to give the brand a full suite of imagery to use across their European social channels and in out of home advertising.